Founder-Owned Project — Designed & Built In-House by Stucci Marketing Group. Stucci Apparel is Rocci Stucci’s own print-on-demand statement apparel brand: patriotic, faith, Viking, mindset and shop-floor humor tees, hoodies and hats, live at stucciapparel.com.
Retail · E-Commerce · SEO · Launch Video
The Store
A custom WordPress and WooCommerce build on Hostinger, with a hand-built block theme instead of a template. Orders route to Printful through a custom plugin we wrote against the Printful API, so paid orders go straight to production and tracking numbers flow back automatically. Payments run through Stripe.
Design to Storefront, Automated
A second custom plugin checks the Printful store twice a day and pulls in every new design with its colors, sizes, mockups, pricing and the variant IDs fulfillment needs. A design finished in Printful shows up in the store on its own.
The October 2026 Drop
- 8 new designs imported and published the same morning, with 336 size and color variants
- Product copy written to each actual print, plus collection placement and cross-links between the new tees
- Rank Math title, meta description and focus keyword on every product, with Product schema and clean, keyword-led URLs
- Alt text on all 48 product images, one per color
- Two listing titles corrected to match the printed graphic, with automatic redirects from the old URLs
The Launch Video
A 31-second vertical drop video built for Reels, TikTok and Shorts, plus the homepage. The track runs at 95.7 BPM, so the edit is locked to it: two slams on the opening kicks, one bar per tee, and the logo landing on the downbeat. Mockups were cut off their white backgrounds and restaged on black with spotlighting, drop shadows, film grain and drifting embers for depth. It now runs in the “new drop” slot on the Stucci Apparel homepage.
Running a product brand? This is the build behind our web design in Port Charlotte and our video production, and the product SEO is the same playbook we use for local SEO in Charlotte County.